[GET] Analytics & Data Mastery – Digital Marketer

What You’re About To Discover:

• The exact same strategies we use here at DigitalMarketer to collect data, analyze it, and make smart data-driven decisions about our business
• How to build a complete analytics dashboard that reveals the overall health of your company in one glance
• Why it’s essential to remove outliers to avoid misleading data so you don’t make bad decisions (along with the exact formulas to do it)
• How to calculate the lifetime value of a customer (this is ESSENTIAL if you want to know how much you can afford to spend to acquire new customers at a profit)
• An 8-step flowchart that shows you an easy, step-by-step process for turning raw numbers into meaningful actions
• How to set up full-funnel tracking so that you can immediately plug any leaky buckets in your systems and optimize the steps that will generate the biggest results
• Why you MUST contextualize your data to make sense of it, and how to use “The Analyst’s Toolkit” to find out what’s REALLY going on in your business
• How to measure customer satisfaction using metrics like refund rate, churn rate, and our custom-built membership retention report
• Why you should be tracking the banner click % for each blog post to measure how well it creates interest in your product or service
• How to keep a finger on the pulse of your audience using Reputation Score and a Qualitative Trend Report
• How to track visitor recency and use it to gauge the effectiveness of your company’s branding efforts
• The “Retargeting Naming System” that makes tracking your funnel performance super simple (this is the *key* to diagnosing the health of your entire sales funnel)
• How to identify the critical 3-5 data points for YOUR business (no matter the size), how to track them, and how to use this data to actually generate more leads and sales
• How you can use digital analytics to measure the impact of your company’s OFFline marketing (this will really impress your boss)
• How to accurately track your all-important monetary metrics including sales, average order value, and revenue per visitor
• How to identify which traffic sources are most valuable to your business (using our custom-made UTM Parameter Builder)
• Why you can’t rely on averages or aggregates, and how to drill down to meaningful specifics instead
• How to analyze the performance of each channel in your marketing so you can make intelligent decisions about how to scale your business
• What “Cohort Analysis” is, and how to use this advanced tool to learn more about the true value of your membership program
• How to measure your share of search to compare your company’s performance against your competitors

Sales Page:_https://www.digitalmarketer.com/lp/training/analytics-data-mastery/