[DOWNLOAD] Ning Li & Austin Lee – Zero to $6K

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Write Converting Copy, Get High-Paying Clients & Kickstart Your Dream Writer’s Life in 8 Weeks

What You Get:

9-page PDF we’ve NEVER released before

Over 2,000 words of fill-in-the-blank templates you can start using to attract, filter and close paid clients.

This is broken out into 4 “Phases”, as follows:

1. Completely Cold Client Template

2. Semi-Cold Client Template

3. How to Get a Client on the Phone

4. 27-Step Phone Sales Script to Close a Client on the Spot

WEEK #1: Trust the Process (It Works)

[+] The 1 thing that sets apart our most successful students

[+] How to triple your rates overnight with ZERO stress

[+] Why “thinking small” is better than big goals (& why momentum is your ultimate friend)

[+] The ONLY benchmark you should be measuring yourself with (hint: it’s not money)

[+] Try on these free “new clothes” to INSTANTLY skyrocket your self-belief (Gary Bencivenga did this)

[+] Ning’s “Go Gangster” secret to harnessing your inner fire… and why timing is everything

WEEK #2: How to Land High Paying Clients Even if You Have ZERO Experience

[+] How Ning’s girlfriend — who had no experience — blew past the objections most high-paying clients have with new copywriters

[+] Why branding matters

[+] Forget the laws of “normal” jobs — they do NOT govern the laws of freelancing

[+] CAUTION: perfectionism can kill you in this game… here’s why “good enough” is better than perfect (plus how to know where the line is)

[+] Nike was right, JUST DO THE THING (like this) & watch your career take off

[+] The 3 immutable phases of client interaction (and why offering prospects “snacks” is the BEST way to take the next step)

[+] Charge this amount per email — down to the dollar — based on your skill level

[+] Afraid of taking on projects you can’t DELIVER? We explain why it’s not as scary or risky as you think

[+] How my crazy fire walk with the legend David Deutsche PROVES you can turn a shit sandwich into gold

WEEK #3: Over the Shoulder – Ning Writes an Email from Scratch PLUS How to Outline a Sales Letter

[+] WATCH: we transform a student’s random email idea into client-ready copy in 7 minutes

[+] What you absolutely CANNOT FORGET in your first line of email copy (non-negotiable)

[+] Non-intuitive tip to maximizing email conversions with 1 type of photo

[+] “How HARD should I sell in my email?” <<< answered

[+] 7 ways to pull great email ideas from any sales page… and pitch them to a cold client

[+] The #1 question to ask before writing a single word of copy

[+] Where to find your audience’s deepest secrets to push their hot-buttons and make them buy (not Facebook or Amazon reviews)

[+] How long to spend on research

[+] LOOK PAGE-BY PAGE INSIDE THIS DOC: research document of a winning health supplement control… the exact questions Ning asked… where he found the answers… how to do this with any project

[+] The 2-pronged mechanism approach to TRULY differentiate your product from everything else out there

[+] Why “just sitting down to write copy” is a ROOKIE MOVE (do this instead)

WEEK #4: How to Create & Foster Meaningful (& Profitable) Relationships in the Industry

[+] The inevitable “dip” you’ll roll up to in ANY phase of your freelancing & how to cruise through it intact

[+] The “hockey stick” success myth

[+] EASIEST way to differentiate yourself from other copywriters — this requires no skill

[+] Why learning to surf is just like copy (& just as fun when you master it)

[+] #1 mental mistake copywriters make & what NEVER to tie your self worth to

[+] The “Squeaky wheel” technique: a simple follow-up reframe Austin used to land several clients who seemed ‘dead’

[+] How books, podcasts & blogs have “mileage” you can use to squeeze more money out of everything you learn (3 specific tips for how to do this)

[+] The likeability dilemma: authentic way to build rapport… get clients who like you… and earn more working with people YOU actually like

[+] Do you forget what you learned in that last podcast? So did we: until we started using this virtuous cycle trick

WEEK #5: Funnel Architecture & the Key Pillar of Direct Response-Driven Businesses

[+] UNDER THE HOOD OF A $20 MIL BIZ: see real conversion numbers, click thru rates, ad spend economics of a profitable publishing business — 95% of copywriters don’t understand this

[+] CPAs… true CPAs… AOV… ROAS… and other direct response acronyms: explained

[+] Starbucks REAL success secret… why their coffee doesn’t matter… and why to laser-focus your resources on building the same asset

[+] What “customer acquisition” really means & why it makes or breaks a business

[+] The #1 motivation behind everyone in the direct response game (besides money)

[+] Little-known ways to help your client (or yourself) with optimization

[+] Why NEVER to give an ounce of energy to a “MF” result when you test copy

[+] 7-Phase funnel breakdown of an 8-figure financial publishing company

[+] Which upsell is the most important and why to focus 80% of your energy there

WEEK #6: Grease the Slope: Sentence Structure, Grammar & Clarity — Simplified

[+] The reason Austin loves dog-shit first drafts (seriously, here’s why to be “proud of poo”)

[+] WHEN the real magic actually happens in your copy

[+] 3 key “focus zones” when you edit & the 3 most powerful verb tenses

[+] Active vs. passive voice: simplified

[+] The 1 scenario when you should use passive voice and how to use it right

[+] Why “digestibility” is paramount to conversions

WEEK #7: Cut Your Writing Time in HALF with These Research & Outline Hacks

[+] A mushroom trip “a-ha” moment Ning had that melts away writing blocks

[+] Down to the bullet how Austin structured a $1.7 Million promotion for Agora Financial

[+] Why “A.V.” is a better way to structure sales letters than “order of objections”

[+] Copywriting is as much about VISUALS as WORDS — and we don’t just mean photo / video

[+] The Dig Agency’s #1 Outlining Secret to Writing a Sales Letter with Maximum Profit Power

[+] The reason I’ve not been focusing on technical copy lately & the 1 thing I AM that’s doubled my skill

[+] When to write freely without a destination in mind

[+] Why, how & when to “Conceal your hand” and suck readers deeper into your copy

[+] Line-by-line lead breakdown of a multi-million dollar control we wrote

[+] Curveball Copy: the rarely understood skill of being unexpected in your copy to boost readership and conversions

WEEK #8: Blazing Ahead: Forming High-Value Relationships by Getting Better

[+] How to get into America’s top internet marketing conference — FREE! All the highest-paying clients show up.

[+] The simplest way to keep improving with the Swiss Army tool you just developed

[+] How to identify high value people & genuinely connect with them

[+] Exactly how Austin went from unknown copywriter >> to $110/hr. on Upwork >> to a key introduction from Kevin Rogers

[+] When you pass this “rollercoaster threshold” — people can’t wait to coach you… mentor you… and hire you instantly.

[+] The question to “ask the world” (tells you if you’re ready to step up to the big leagues)

[+] FEAR of sharing your work slows down your progress (easy fix shuts up that voice)

Inside every week, you’ll get:

* HD VIDEO LESSONS: full HD videos you can stream from your laptop or phone, with playback speed control so you can learn at your pace

* WORKSHEETS, SLIDES & PDFS: if the video has slides, or discusses a certain piece of swipe, you’ll get a file to follow along. Or, if there’s a link to something, we’ll include that inside your portal.